Why do shampoos say ';aqua'; on their ingredient list?

I've noticed looking at the back of shampoo bottles that they often start out with the Latin name for water--';aqua';, ';water (aqua)';, or ';aqua (water)';. Why is that? Is it an industry standard, a historical vestige, or something else?Why do shampoos say ';aqua'; on their ingredient list?
Because they are targeting the increase of hispanic consumers. If all they have to do to get a bigger market share is print some of the ingredients in spanish then they will happily do it.Why do shampoos say ';aqua'; on their ingredient list?
The ';best answer'; seems highly unlikely to me given the information I have found on the Internet (not to mention that many of the other ingredients were listed in Latin using their scientific names), but I guess the people have spoken.... Report Abuse

its spanish for water
the main ingredient in most cosmetics and hair care products is water. read the rest of the list... can you pronounce ALL of those chemicals? thought not, now why would you want to put them straight on you skin or hair without them being diluted??? they know without the water content some of these could do a lot of damage to you..
In all things with the ingredients written on the back, the main ingredient is always listed first. They are always written from most to least.
Most shampoos are mostly water. I think Agua is spanish for water.
G0d some people are seriously STUPID!!! Ie the 2 guys who first answered this question!!





The poster is saying AQUA not AGUA (Spanish for water) and it is bugger all to do with targeting the Hispanic market!! Why would they put one ingerdient in ';Spanish'; and not a single other word on the bottle???? Geeeeeeezo!!!





Btw I had no idea why they do that other than to sound fancy as if the put posh mineral water in it when really its just your bog standard water!!!